Nine food companies have received the 2011 Product of the Year award in recognition of innovation in consumer packaged goods. The U.S. survey, conducted by TNS custom research agency, included more than 60,000 American shoppers. Awarded were:
- Candy/Snacks: M&M’S Pretzel Chocolate Candies, Mars Chocolate North America
- Frozen Food: Lean Cuisine Market Creations, Nestle USA
- Specialty Foods: Buitoni Riserva Frozen Complete Meals for Two, Nestle USA
- Cooking Spices: Recipe Inspirations, McCormick & Company, Inc.
- Beverage: Lipton Brisk, Pepsi-Lipton Partnership
- Breakfast: Jimmy Dean Hearty Sausage Crumbles, Sara Lee
- Cooking: Olivari Mediterranean Olive Oil, Sovena USA
- Pet Food: Temptations MixUps Treats for Cats, Mars Petcare U.S.
- Pet Health: Greenies JointCare Treats, The Nutro Company

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