Suzy Rayner, owner of Valkyrie Pest Solutions, Manitoba, Canada, shared how her homelessness experience has shaped her into the pest control owner and operator she is today, using a trauma-informed approach when working with customers in low-income housing.
Suzy Rayner, owner of Valkyrie Pest Solutions, Manitoba, Canada, was one of three female business owners who spoke at NPMA ‘s Women’s Forum on challenges and triumphs faced as female owners in pest control.
In the following video interview, Rayner shared how she scaled her business threefold by creating a trauma-informed approach when working with customers in low-income housing. She said she chose to center her business model this way from her past experiences facing homelessness.
Rayner is also passionate about increasing the gender diversity gap in the pest control industry. She said she's committed to only hiring women and members of the LGBTQIA+ community as full-time field technicians as way of creating a more inclusive and diverse company culture.
Latest from Pest Control Technology
- Liphatech Adds Alex Blahnik to Technical Team
- Do the Right Sting: Stinging Insect Identification, Management, and Safety
- VAGA's 8th Annual Veterans Thanksgiving Appreciation Dinner
- Clark's Blair Smith on the Response to Increased Dengue Fever Cases in Southern California
- WSDA, USDA Announce Eradication of Northern Giant Hornet from U.S.
- Ned’s Home Acquires Ultra Safe Pest Management
- Bed Bugs & Dirty Clothes
- Boston Adopts Liphatech's IGI CO₂ Technology for Rodent Abatement
